Our Team

We are a group of passionate AR experts and founders who are dedicated to making Toronto a hub for augmented reality. Reach out and say hi by emailing us at hello@awetoronto.com.




Sophie is the CEO and co-founder of Xesto, a gesture recognition startup based in Toronto. She is a native Torontonian: born, raised, educated, and founded a company here. While attending the University of Toronto her co-founder and her founded Xesto, and she has since never looked back.

Sophie loves high tech and spends her time scheming on how to bring futuristic tech into the present. She strongly believes that the innovative tech we work on today will change the world tomorrow and is actively trying to facilitate that creativity. On the weekend you can either find her at a hackathon, or with her beagle Annie.

Twitter: @sophie_howe




Ian is a creative technology entrepreneur who has held senior leadership positions at the vanguard of the digital media over the past two decades. As a well-known industry advocate and organizer Ian co-founded, directed and managed not-for-profit member-based digital media trade associations at both the provincial and national level in Canada.

As a producer, Ian has created and developed media, technology and live digital event projects that have pushed boundaries and at the same time garnered critical and commercial success.

In 2016 Ian co-founded Impossible Things with award-winning digital visionary Alex Mayhew with a mission to innovate new ways of engaging audiences with augmented reality technologies. Their first project ReBlink “remixes” and brings to life ten classic paintings at the Art Gallery of Ontario (AGO), allowing museum visitors to engage, explore and interpret them in brand new ways. The ReBlink exhibition runs from July 2017 thru April 2018.





Isaac Rayment hails from a diverse background of creative and technical pursuits, always maintaining an exploratory position at the forefront of new mediums of expression and communication.

From award winning music videos to innovative projection mapping development for such brands as Nike, Ubisoft, Cirque de Soleil and TED Talks, He has a broad range of experience in creating high impact content.

Now working with international developers he is building Augmented Reality software and Virtual Reality experiences under his new immersive incubator MRSV.io





Sometimes called the “man from the future” Tom Emrich is a leading voice in augmented reality, virtual reality and wearable tech. He is committed to driving adoption and innovation in technology which is augmenting the human experience.

Tom is an active investor seeding capital in AR as a founding partner at Super Ventures, the leading dedicated to augmented reality. He is also building the AR community as co-producer of AWE, the largest AR community of its kind with conferences in USA, Europe and Asia and co-organizing local meetup AWE Nites in Toronto, San Francisco and New York.

Tom has been recognized as a top global influencer for AR, VR and wearables and has presented talks at major conferences such as TEDx, SXSW, TechCrunch Disrupt SF, CVR, WT Conference, Wearable Technology Show, TOM*FW, and FITC. He regularly appears in the media as a futurist and expert including The New York Times, Huffington Post, Space Channel, CNN, BBC, CBC, Readers Digest, Globe and Mail and FASHION magazine.

Tom's passion for this space is driven by his belief that wearable tech plays a critical role in our human evolution.

Twitter: @TomEmrich


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From studying political science at York University, Emily Smith made an unexpected move and ended up working for the International Olympic Committee in Switzerland for 10 years. During that time, she learned from her worldwide Olympic Games broadcaster clients about using storytelling and technology to best engage a target audience.

Emily came home to co-found *no campfire required, a company that made customizable mobile-navigated experiences with augmented reality. Emily believes that AR will play a key role for companies not only for education and training, but for engaging and interacting with consumers over shared experiences to build long term relationships.

Twitter: @emilyrose780





Keram is a new media producer composer, game and VR developer. He graduated with honors from UCLA’s certification programs in Cinematography, Producing and Digital Media. He is an alumnus of Werner Herzog’s Rogue Film School, and has 30 years of experience as a Hollywood actor. Keram has spoken about the intersection of technology and the arts across North America, highlights include: NXNE, Cinegear Expo,Toronto Tech Week, CNE, Discovery Channel, Business News Network, SiriusXM, Zoomer TV, ideacity and NAB. He is the editor in-chief of IndieGameReviewer.com,OculusGameReviewer.com and founder of VR production company Transportive.Technology and Constant Change Media Group - a 360 media company and consulting firm. He is on Digital Hollywood’s Immersive Entertainment, Influencer Board of Advisors and Business Development Consultant to Robot Prayers, an immersive transmedia performance group and innovation lab based out of Los Angeles. 

Twitter: @kmalickisanchez